
Lead Bold Branding
Lead Bold is a leadership community for women in ministry, providing support, resources, and encouragement to help them step fully into their calling.
It began as a conference in 2019, created by women leaders seeking a space to share their unique challenges. They asked me to design a logo and website that felt welcoming—strong but not overly feminine, and distinct from a corporate style.
The final logo features an imperfect, evolving circle around "Lead Bold," symbolizing a leader’s journey—starting strong, facing depletion, and finding renewal within the community. The chosen orange and yellow gradient reflects warmth and energy.
For the website, I focused on creating a clean, intuitive, and inviting platform where women across the West Coast can connect, find events, and stay informed.
Visit the Lead Bold website here.
Skills: Logo Design, Illustration, Print Design, Web Design, Motion Graphics
Tools: Figma, Adobe Illustrator, Procreate (iPad Pro)
Font Family

Subhead – Helvetica Neue Bold
Lead Bold
Display/ Header – Bluebell, Helvetica Neue Condenced Black


Body – Helvetica Neue Light
Lead Bold is a leadership community of women in ministry who support, resource, encourage, and challenge one another to live fully into who God is calling them to be.
Wordmark
Color Palette
Icons
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Social Media


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Motion Graphic
